Sunday, May 28, 2006

Ring, Ring - NOT!!! 

IT IS a familiar and unnerving sensation: the false belief that you can hear your mobile phone ringing or vibrating.

Now the phenomenon is so widespread it has an official name: "ringxiety".

People have grown emotionally dependent on their mobiles for feelings of self-worth, claim psychologists.

So when we "hear" an imaginary ring, or think vibrations on a bus are a call, it is the subconscious calculating how popular we are.


British psychologists say it is a sign the human brain is struggling to adapt to today's demands.

Lancaster Centre for the Study of Media, Technology and Culture professor Michael Hulme said: "You want to feel you are being contacted."

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